| Concept Generation__________________________________________ |
Research
• Competitive product research
• Competitors, other brands
• Price points
• Partnerships
• Observational research
• Material research
• Competitive product tear down |
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Brainstorming
• Client sessions focused on kicking off design process or to help solve a
difficult problem. |
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Ideation
• Sketching multiple ideas for consideration based on brainstorming
sessions. |
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Concept Selection
• Select 2 or more ideation sketches for further concept refinement. |
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Concept Refinement
• Refine selected concepts based on input. Create revised concept sketches. Main perspective views will include more detail such as color and texture. Preliminary orthographic views, exploded views, and handmade models are optional. Selections for further concept development are made from these refined concepts. |
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| Concept Development_______________________________________ |
Digital Models
• 3-D surface modeling
• Renderings from 3-D model
• Dimensioned 2-D drawings (orthographic views)
• Data files for rapid prototyping. |
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Physical Models
• Handmade models
• Rapid prototype models
• Bread board models. |
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Mfg/Engineering Interface
• Manufacturing specification
• Data transfer
• Design – manufacturing engineer communication |
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Presentation Materials
• Presentation boards
• Power point presentations |
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Additional Services__________________________________________ |
Packaging Design Concepts
• Boxes
• Clamshells
• P.O.P. displays. |
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